Fashion retailer Brownie chooses Nedap’s iD Cloud RFID software solution

Groenlo, The Netherlands – July 20, 2017

Nedap has signed an agreement with the fast-growing Spanish fashion retailer Brownie for the supply of its Radio Frequency Identification (RFID) software solution iD Cloud. Brownie uses iD Cloud to raise the in-store stock accuracy of its stores. The roll-out took place from May to June 2017.

Albert Puyol, CEO at Brownie: “The implementation of Nedap’s RFID software is the first step in our digitalization process. This technology gives us the stock accuracy level that we need to be a real omnichannel player. Using iD Cloud, we have more insight into our operations than ever before. We now know the product availability and stock depth for each store and even per location within each store.”

Insights into actual stock data

Nedap’s iD Cloud software suite is specifically developed for retail applications to raise a retailer’s stock accuracy. Detailed insights into the actual stock levels also make it possible to connect the stock of physical stores with the retailer’s online platforms and offer services like Click & Collect (BOPIS). During the pre-rollout in three stores, Brownie evaluated the user-friendliness and effectiveness of the solution. Puyol adds: “We now have an RFID solution that not only gives us a better stock accuracy, but is also easy to use for our store staff. This significantly increases its effectiveness.”

With the implementation of iD Cloud, we have access to structured and up-to-date information that allows us to make better decisions and significantly increase our sales

Albert Puyol, CEO at Brownie

RFID in the cloud

At Brownie, all items are source tagged with an RFID label on the hangtag. In the stores, staff members perform a weekly cycle count using an RFID handheld reader and the iD Cloud app on a mobile device. iD Cloud then translates the collected data into comprehensive lists that highlight the differences between Brownie’s Enterprise Resource Planning (ERP) system and the RFID count. Consequently, the causes of stock differences, through losses or administrative errors, can be identified and dealt with more quickly. Puyol concludes: “With the implementation of iD Cloud, we have access to structured and up-to-date information that allows us to make better decisions and significantly increase our sales.”

Impression

Marketing Communication Manager

Ilse Protsman

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